Try this: ask a passerby if he or she has ever heard of Arthur C. Clarke. Then, watch as his or her face drops into a blank stare. If you then played the opening bars of Strausss Thus Spoke Zarathustra and mentioned Stanley Kubrick, you may actually get a flicker of recognition. If you spoke the famous line, Open the pod bay doors, HAL! you could well get a smile and a Oh, right ” yeah!

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